5 cruelty-free makeup brands
For some people, cruelty-free makeup is a must have for their makeup collections. And so it should be.
It has been a controversial topic over the years, but PETA (People for the Ethical Treatment of Animals) state that "more than ever, compassionate companies are choosing to make their products without testing on animals. And we love them for it!"
But let’s face it, how many of actually know if what we’re buying is tested on animals? So, if you want to know where to buy your cruelty-free makeup from, keep reading.
1.B. is a brand owned by Superdrug. They sell makeup and skincare for both women and men. The brand is cruelty-free and vegan friendly making in perfect for your cruelty-free makeup collection. Their brushes are also the bomb. My favourites are their contour and fan brush.
2. For high-end makeup lovers, let’s all take a moment and put our hands together for Kat Von D. Not only is her makeup incredible, perfection and a blessing to our faces, its 100% cruelty-free. On her website it states “Kat Von D Beauty never tests on animals—and never will.” Kat, we salute you.
3. Colourpop cosmetics, congratulations. Founded in 2014 by seed beauty, colourpop pride themselves on being wallet friendly and bunny approved. YAY. Also, their ultra-matte lip collection will not disappoint and at £9.50, it's a steal!
4. Smashbox state on their website say “we are cruelty-free. We test our products on human volunteers, not animals.” And here at The Daily Sass we think that's great! Smashbox makeup, although on the more expensive side, is great quality and their primers are to die for.
5. And finally, Barry M. This company are huge on making sure their products remain cruelty-free. Since 1982, Barry M have been proudly supporting Humane Society International’s global Be Cruelty-Free campaign. Not only are their products a great price, their nail varnishes are great. I personally have about 20 of them in my collection.
So there it is. Five of my favourite cruelty-free beauty brands from both drug store and high-end. As a makeup artist, it’s quite useful to have a collection of these brands because you never know what the client is going to want.